Smokers exposed to vaping are more motivated and likely to attempt to quit than smokers not exposed to e-cigarettes, according to a University College London (UCL) study.
A third of the smokers who spent time with vapers reported that they had attempted to quit in the past year, compared to around a quarter of smokers.
Exposure to smoking by others made smokers less likely to attempt to quit.
Dr Sarah Jackson who led the study, said:
“It is becoming increasingly more commonplace for smokers to come into contact with vapers.
“Some concerns have been raised that this could re-normalise smoking in England and undermine smokers’ motivation to quit.
“Our results found no evidence that spending time with vapers discourages smokers from quitting.”
The data was drawn from the Cancer Research UK-funded Smoking Toolkit Study of nearly 13,000 people aged 16 and above in England.
Kruti Shrotri, tobacco control expert at Cancer Research UK, said:
“There hasn’t been much evidence about whether e-cigarettes might make smoking tobacco seem normal again.’
“So it’s encouraging to see that mixing with people who vape is actually motivating smokers to quit.
“As the number of people who use e-cigarettes to quit smoking rises, we hope that smokers who come into contact with them are spurred on to give up tobacco for good.”